Introducing The Swift Showroom At Peloton Cafe!

We know you Seattle and PNW Swifties have been lamenting the closure of our retail space at Swift HQ in Pioneer Square. It’s been rough on us too! But at the same time we’ve been busy cookin’ up a wild new retail partnership with our great friends and business allies across town, Peloton Cafe! If you’ve joined us on our monthly Social Rides in the last couple years (2020 notwithstanding), you know how great the community, the food, and the service at Peloton is. If you haven’t, you’re in for a real treat! They’re putting the final touches on a major expansion to include more dining, more retail, more of all the stuff that makes Peloton rad.

AND, with a dedicated Swift retail space within the new expansion, we’re joining in:
beginning Saturday June 26, the new home of the Swift Showroom will be at Peloton Cafe!

Imagine the epicenter of adventure stoke in Seattle: A spot where you can cruise by to see who’s around having a beer, talk routes, and geek out on classic Northwest bicycle-builds. That’s what the fine folks at Peloton have dreamt of since the day they opened their doors five years ago. Our crew here at Swift daydreams about the very same thing, so when those crazy kids invited us to join forces, of course we were starry eyed. It was meant to be!

Say hello to The Swift Showroom at Peloton Cafe!

JOIN US at the new space for a special Grand Opening Happy Hour Gathering on June 26 at 5PM